Monetize Before You Make It

Get People To Pay You Before You Make The Product.

Stop spending days creating digital products just to find out nobody wanted them. Learn the strategy I use to find out what people want, build demand and start making money before I create the product.

Already have something to sell? I'll also show you how to use this strategy again and again to create fresh demand around products you've already made.

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Monetize Before You Make It
The problem isn't your ability to create.

You're finding out if your product will sell way too late.

Most people get an idea and immediately start creating. They write. Design. Record. Edit. Perfect.

And only after they've poured hours into the finished product do they finally put it in front of people.

“Wait... does anybody actually want to pay for this?”

That's the question I want answered before I give an idea hours of my life.

And I don't want likes, compliments or “OMG, I would totally buy that!”

I want buyers.

$1K Before I'd written
one word.

The first time I tried it, everything changed.

I used this strategy with a $27 digital product and made approximately $1,000 before I'd written ONE WORD of it.

People had already pulled out their cards. They had already shown me they wanted it.

Then I created what they were already waiting for.

I haven't gone back to creating digital products the old way.

Teach Me This
A Different Way To Create

Create with buyers in mind instead of your fingers crossed.

Monetize Before You Make It changes what happens before, during and after you launch.

01

Know what people actually want.

Stop spending hours building what you think people should want. Get closer to what they're actually willing to buy.

02

Build the desire before the product exists.

Stop introducing your offer for the first time on the same day you're asking people to pull out their cards.

03

Give them the opportunity to buy.

Compliments aren't proof of demand. Give interested people the opportunity to become actual buyers.

04

Then create.

Create with real buyer insight behind you and potentially customers already waiting for what you're making.

05

Launch with an actual plan.

Know what to do leading up to launch, what to do when launch day arrives and what happens after the doors open.

And Here's The Really Good Part

You don't need a new product to use this.

Maybe you're thinking, “Okay Ry... but I already made my product.”

Good.

Because this isn't a strategy you use once and throw away. You can take something you already sell and use the process to create fresh attention, fresh demand and another reason for people to buy.

Same product. New sales push.
No new product required.

I'll show you how to use this strategy over and over again on the exact same offer whenever you're ready to breathe new life into it and stimulate another round of sales.

Whether your product is still an idea or has been sitting in your store collecting dust, this becomes a strategy you can pull out every time you're ready to sell.

I Need This Strategy
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Monetize Before You Make It

A repeatable system for figuring out what people want, creating demand, selling the offer and strategically launching it — whether the product is brand new or already sitting in your store.

The Monetize-First Method

Learn how to take a product idea from “I think people might want this” to an offer people can actually raise their hands and pay for before you pour hours into creating it.

$197 Value

The Demand-Building System

Learn how to create interest, conversation and anticipation around the solution before you're asking people to buy, so you're not launching to an audience that had no idea your offer was coming.

$97 Value

The Launch Day-by-Day Playbook

Follow me day by day as I show you what to do leading up to your launch to give launch day the best chance of being as big as possible, what to do when it's finally time to launch, and how to keep the momentum going afterward.

$197 Value

The Monetize-It-Again Strategy

Already have a product? Learn how to take the same offer and use this process again to create fresh attention, build new demand and stimulate another round of sales without constantly creating something new.

$97 Value
Total Value $588
$588 Value
Get Complete Access Today
$67
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A Few Questions

Before you decide...

Do I need to have a product already?
Nope. If you're planning your next digital product, this is actually the perfect time to learn the strategy because you can use it before you invest all that time creating.
What if I already have products?
Then you can absolutely use this too. I'll show you how to apply the strategy to an existing product to build fresh interest and stimulate another sales push without creating an entirely new offer.
Can I use this more than once on the same product?
Yes. That's one of the biggest reasons I love this strategy. You're not learning a one-time launch trick. You can use the process again on the exact same product whenever you want to create fresh attention and another sales opportunity.
What if I have no idea what to do leading up to launch?
That's covered too. I'm not going to tell you to “build hype” and leave you wondering what that actually means. I walk you through the launch day by day so you know what to do leading up to launch, what to focus on when launch day arrives and what to do afterward to keep selling.
What if I don't know whether my idea is good?
That's exactly why this strategy matters. Instead of deciding by yourself that an idea is amazing and spending days creating it, you'll learn how to get closer to the people you want to sell to and look for real signals of demand.
What kind of digital products can I use this for?
You can apply the strategy to many knowledge-based digital offers, including ebooks, courses, workshops and other digital products.
Do I need a huge audience?
No. This isn't about having the biggest audience. It's about understanding the people you want to sell to, creating demand around the right solution and knowing how to turn that attention toward an offer.
Does this guarantee I'll make money before I create?
No. My approximately $1,000 result from the first time I used this strategy is my own experience, not an earnings guarantee. Results will vary. I'm teaching you the strategy I personally use to test demand, build interest and give people the opportunity to buy before I invest heavily in creating.
One Final Thought

Your next product doesn't need to be another guess.

You can get the idea, spend the weekend making it, perfect every page, record every lesson and build the entire thing...

then finally put it in front of people and hope you guessed correctly.

Or you can change the order.

Find out what people want. Build the demand. Give them the opportunity to buy. Launch with a plan.

Then create something people have already shown you they want.

And when sales eventually slow down, you don't automatically need another product.

Pull the strategy back out and sell the one you already have again.

That's why this isn't just about your next product. It's a strategy you can keep using every time you have something you're ready to monetize.

$588 Value $67
Monetize Before I Make It
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